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Сustomer Journey

Customer Journey Map is a product development method that is based on a detailed analysis of the audiences’ needs and behavior. It provides a visualized history of consumer interaction with a product, service, company or brand through various channels and during a certain period of time. This allows companies to objectively analyze the experience of customer interaction with the product. It also enables companies to fix and eliminate any barriers that arise and to offer recommendations for...

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21%

believe that SMS alerts are much more informative than a call from a company.

Survey

80%

of customers consider messengers to be a modern tool for communication with a company

Research

+ 15%

the profits of brands that have implemented personalization

Technology

80%

of the respondents are more likely to choose the brand that offers a personalized approach

Brand Health

48%

of millennials are bought from those they know.

Poll

63%

of customers expect to be supported on social networks

Web Social Media

76%%

of the respondents prefer to buy using a smartphone, because it saves time

Mystery Shopping

2%

of staff make the management or their HR manager aware of their mental health and any issues they may be experiencing with it.

Market Research

Blog

Marketing Technologies and Tools DOCTOR — Service Design. TOOL — Empathy. SPACE — Design...
Using non-violent communication as a tool to achieve successful results when using Design Thinking techniques.  You may ask what kind of doctor we are referring to when...
  • 24 Mar 2020
  • 13
Marketing Technologies and Tools What is Service Design and Design...
If you are familiar with the terms Service design and Design Thinking but do not have a clear understanding of these processes then this article is for you. Have you ever...
  • 18 Mar 2020
  • 13
Marketing Technologies and Tools Service design: Is it an art for the elite or a...
Customer focus should be viewed in terms of emotions, as emotions are key in this field. The need to predict and create positive emotions shapes the trends of service analytics....
  • 10 Mar 2020
  • 22
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