Complex Researches Complex Researches

Сustomer Journey

Customer Journey Map is a product development method that is based on a detailed analysis of the audiences’ needs and behavior. It provides a visualized history of consumer interaction with a product, service, company or brand through various channels and during a certain period of time. This allows companies to objectively analyze the experience of customer interaction with the product. It also enables companies to fix and eliminate any barriers that arise and to offer recommendations for...

21%

believe that SMS alerts are much more informative than a call from a company.

Survey

80%

of customers consider messengers to be a modern tool for communication with a company

Research

+ 15%

the profits of brands that have implemented personalization

Technology

80%

of the respondents are more likely to choose the brand that offers a personalized approach

Brand Health

48%

of millennials are bought from those they know.

Poll

63%

of customers expect to be supported on social networks

Web Social Media

76%%

of the respondents prefer to buy using a smartphone, because it saves time

Mystery Shopping

2%

of staff make the management or their HR manager aware of their mental health and any issues they may be experiencing with it.

Market Research

Blog

Blog Trends in personnel...
Global trends in customer service during 2021/22 Elena Tsysar, partner at 4Service Group, consultant and CX researcher Trend Personnel 1. Hybrid working systems The...
  • 24 Jun 2021
  • 85
Blog Trends in customer...
Global trends in customer service during 2021/22 Elena Tsysar, partner at 4Service Group, consultant and CX researcher The good service formula Has the customer...
  • 18 Jun 2021
  • 161
Researches and Insights Survey 4Service Group: 4 out of 10 Romanians fear the number of cases will increase exponentially, and they...
Over 50% of the respondents believe that the current crisis will last for more than 2-3 months6 out of 10 Romanians are very concerned about the evolution of the epidemic,...
  • 10 Apr 2020
  • 467
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